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  • Writer's pictureKat

Explain: What is an ‘alias’?

Alias' are free with our mailboxes.


Explain the terms:

Mailbox/Inbox - Your mailbox has its own login and password. You might have one for your team to share, or you might choose to each have your own so you can keep your emails separate to each other and you’re not both replying or deleting emails before the other one has read it.


The mailboxes are £6.80 a month each. So the reason you’d have an alias is to have more usernames but without spending the money to have multiple mailboxes.


Alias - An alias doesn’t have its own inbox, it is kind of a ‘fake’ email address. If someone emails your alias address, it simply goes into one of your main mailboxes for you to reply to.


Examples of an alias:

Examples of aliases could be sales@, events@, hire@, info@. They make you look bigger without having to pay for or log into multiple mailboxes.


For example, if you were doing a marketing campaign that was aimed at festivals, you might want to create a festivals@yourdomainname.Co.uk alias.


If anyone emails it, it would just go to your main mailbox. (If you’re paying for multiple mailboxes, you can choose where it goes). 


How we use an alias:

As another example, here’s how we do it….


Me and Shaun have kat@ and shaun@, which are their own mailboxes. I can’t see Shaun’s emails without logging into his account, and vice versa. We pay for those.


We also wanted a hello@ email address for enquiries but didn’t want to pay for a third mailbox. So hello@ is simply an alias and the emails get sent to kat@.


The downside of an alias is you can’t reply using it. So if someone did email festivals@, the reply would always come from your main mailbox. It’s only for the benefit of the initial enquiry. 

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